Brand prefference of mobile phones

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Brand prefference of mobile phones

I further declare that this project report has not previously formed the basis for the award of any degree, diploma, fellowship, associate ship, or other similar title of recognition.

My deepest thanks to Mrs. Anitha Suresh, the guide of the project for guiding and correcting various documents of mine with attention and care. She has taken pain to go through the project and make necessary corrections as and when needed.

I express my gratitude to the Director, Mr. Last but not the least there were so many who shared valuable information that helped in the successful completion of this project.

In addition to the standard voice function of a telephone, current mobile phones can support many additional services such as SMS for text messaging, email, packet switching for access to the Internet, and MMS for sending and receiving photos and video.

Most current mobile phones connect to a cellular network of base stations cell siteswhich is in turn interconnected to the public switched telephone network PSTN the exception is satellite phones.

Cellular telephone is also defined as a type of short-wave analog or digital telecommunication in which a subscriber has a wireless connection from a mobile telephone to a relatively nearby transmitter.

Generally, cellular telephone service is available in urban areas and along major highways. As the cellular telephone user moves from one cell or area of coverage to another, the telephone is effectively passed on to the local cell transmitter.

A cellular telephone is not to be confused with a cordless telephone which is simply a phone with a very short wireless connection to a local phone outlet.

A newer service similar to cellular is personal communications services PCS. The Global Cellular Mobile Industry: The global mobile phone industry is based on many different manufacturers and operators. The industry is based on advanced technology and many of the manufacturers are operating in different industries, where they use their technological skills, distribution network, market knowledge and brand name.

Four large manufacturers of mobile phones are today dominating the global mobile phone industry; Nokia, Sony Ericson, Samsung and Motorola. In addition to these companies there are many manufacturers that operate globally and locally. India has nearly million telephone lines making it the third largest network in the world after China and USA.

History of Indian Telecommunications Started in when the first operational land lines were laid by the government near Calcutta seat of British power. Telephone services were introduced in India in In telephone services were merged with the postal system.

The first wind of reforms in telecommunications sector began to flow in s when the private sector was allowed in telecommunications equipment manufacturing.understanding the brand preference of students with regard to mobile phones.

It helps us to know what are the basis on which a students chooses a particular brand when he/she purchases a new handset. The project will help to learn about the growing telecom sector in India. The research will also bring to light what all factors a student considers at the .

From the above table it is clear that of the total respondents 54% of them use Nokia brand mobile phones. Samsung is used by 14%, Motorola is used by 12%, LG is used . Brand Prefference of Mobile Phones Essay A STUDY ON “Brand preference of mobile phones” Dissertation Report Submitted to Amity University In partial fulfillment for the award of Degree of Bachelor of Business Administration Under the guidance of Mrs. Anitha Suresh By SABITH. Brand Switching of Mobile Phone Handset. Topics: Sound, Hearing, Noise pollution Perhaps, because of the benefits of the mobile phones, most people do not realize lots of negative effects that the mobile phone has brought to us.

Brand Prefference of Mobile Phones Essay. A STUDY ON “Brand preference of mobile phones” Dissertation Report Submitted to Amity University In partial fulfillment for the award of Degree of Bachelor of Business Administration Under the guidance of Mrs - Brand Prefference .

Brand Switching of Mobile Phone Handset. Topics: Sound, Hearing, Noise pollution Perhaps, because of the benefits of the mobile phones, most people do not realize lots of negative effects that the mobile phone has brought to us.

Preference of mobile phones About 32% of students chose Samsung as their existing mobile phone, 28% chose Apple as their existing mobile phone brand, 24% of students have blackberry mobile phones, 8% of students are using nokia and 8% of students use other mobile phone brands.

Brand prefference of mobile phones

Brand Prefference of Mobile Phones Essay A STUDY ON “Brand preference of mobile phones” Dissertation Report Submitted to Amity University In partial fulfillment for the award of Degree of Bachelor of Business Administration Under the guidance of Mrs.

Anitha Suresh By SABITH.G Roll No.A Batch. STUDY ON BRAND PREFERENCE OF MOBILE PHONES IN KATHMANDU Submitted By: Medha Dhital MBA SPRING Term III Roll No. 16 Submitted To: Mr.

Pravat Uprety Course Instructor Ace Institute of Management Affiliated to Pokhara University In partial fulfillment of the requirement in the course of Business Research Methodology for the .

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